“So, What Do You Do?” It Shouldn’t Be This Difficult to Answer.

Published on 4 November 2026 at 19:07

You know your work.

Then someone asks you to explain it, and suddenly you are giving them your entire professional history.

You add qualifications. Explain how you started. Mention another project because leaving it out feels inaccurate.

Somewhere along the way, the person listening loses track of what you actually do—and you haven’t reached the part that matters most.

Or you go in the opposite direction.

You make your answer so small that it barely represents you.

“It’s just something I do.”

“I help with a few things.”

There is a useful space between your complete biography and an answer that makes your work disappear.

That is where we will work.

A private online coaching course built around your real work

This course is for people who want to introduce themselves more clearly in professional conversations, meetings, networking situations or enquiries about their services.

It can be particularly useful if you have several roles, are developing a new direction or find it easier to do the work than talk about it.

You don’t need to become louder or adopt a personality that doesn’t belong to you.

We start with what you actually do, who you are speaking to and what they need to understand.

What we will work on

First, we take apart your current introduction.

Which details help someone understand your work? Which ones require more explanation? Where are you using broad words when a concrete example would say more?

Then we identify the contribution you want to make clear.

For example, “I work with people” leaves a great deal unexplained. Describing the situations you help them address gives the listener somewhere to begin.

We will also practise choosing what to include for different conversations. An introduction at an event and an answer to a potential client may need different details.

The exercises are practical

You will bring a real situation in which you need to explain your work.

We will develop a short introduction, a fuller version for follow-up questions and an example that makes your contribution easier to understand.

You will practise saying the words aloud. If a sentence looks impressive on paper but feels unnatural coming out of your mouth, we will work on it.

We will also examine the places where you automatically minimise your experience or add explanations nobody has asked for.

What you will have to take into your next conversation

The aim is a small set of usable introductions, clearer examples and practice answering the questions that usually make you lose your thread.

You will have something specific to try, then adjust according to what happens in real conversations.

You have already done the work to build your experience.

Let’s make it easier for someone else to understand it.

Contact me about this course →

In your message, write “My Introduction” and tell me where you find it most difficult to explain what you do.

You can also read how I work during a coaching session here.

Silvia

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